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Recommended Books for Website Promotion and Internet Marketing

Here are some recommended books to learn website promotion and Internet Marketing. These are books that are popular and have received good reviews.

Successful Website Marketing
by Peggi Ridgway, Joan Friedlander, Carolyn Allen, Craig Garber, D. C. Woolsey, Catherine Seda
Average Customer Review: 5.0  out of 5 stars

Editorial Reviews

Heidi Richards, Rose Marketing on a Daisy Budget, Publisher, PetalsNCents Marketing Ezine, November 2004
One of the best, most friendly web marketing books I have ever read. Strategies to create the website netpreneurs envision.

Joan Friedlander in the Return to Wisdom, Lifeworkpartners.com
An excellent resource for do-it-yourselfers. You have details, directions and worksheets. It's the worksheets I value most.

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How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money
by Bruce Cameron Brown
Average Customer Review: 5.0  out of 5 stars

Editorial Reviews
Michael Warren, President; USA4SALE Networks, Inc.
"...Anyone considering a web business will find this book valuable reading."

Book Description
Interested in promoting your business and/or Web site, but don’t have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your Web site or brick and mortar store using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success! Learn how to generate more traffic for your site or store with hundreds of Internet marketing methods, including many free and low-cost promotions.

This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers to your business and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search-engine strategies, learn the inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing.

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The Ultimate Marketing Toolkit
by Paula Peters
Average Customer Review: 4.5  out of 5 stars

Book Description
Marketing can make or break your business. A well-crafted brochure or clever tagline can make you stand out from your competitors. However, you don't need to spend lots of money to have professional looking promotional pieces. The Ultimate Marketing Toolkit is the only resource you need to create small business marketing materials. Coverage includes:

  • Logos that get attention
  • Newsletters that generate business
  • Sound bites that customers remember
    Filled with sample brochures, ads, and press releases, The Ultimate Marketing Toolkit shows you how to promote a new business or remarket an old one.

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