Dynamic Website Development
Entheos offers professional content writing services customized for your needs. We study your business, your requirements and your competition to give you content that will work for your business, attract the search engines and appeal to the target audience. Our services include content editing and content re-writing. Our constant interaction with clients enables us to develop custom website content that works for their businessesWe add the meta-tags, that is, Title Tags, Keywords, Descriptions to all pages to help search engine optimization (SEO), and keep these in mind while writing the content. We also keep in mind that search engines also look for the actual site content to decide their rankings. From our experience at Entheos, it’s a quality site with quality content that attracts both humans and search engine bots.
Take a look at our content writing portfolio for samples of our work.
Website content writing and template customization
EQS is a provider of Software-as-a-Service and Data-as-a-Service in a customized online solution known as the Qshare Small Business Solution. Qshare enables small businesses to achieve ISO certification and maintenance.
The homepage is packed with at-a-glance information that addresses the SME target audience.
Inner web pages spell out the details about the company and its solutions, consultancy services and data backup solutions, and the sign-off line invites the reader to take action and contact EQS.
Brochure writing and design, presentation folder cover design
The client received good feedback on the website and engaged Entheos to design and write a custom presentation folder and brochure. The cover content design draws in the target audience while focusing on ISO 9001, ISO 14001 and OHSAS 18001 with watermark text.
The brochure copy follows the text of the website but required editing for a trifold brochure (A-4 size after folding).
Spectrum Digital Printing Solutions is a leader and pioneer in the printing industry in the Middle East, an established company poised for the next phase of growth.
Entheos provided custom website development, a Flash introduction and content writing for the Spectrum website. Prompt communication with the client at every stage enabled the Entheos team to complete the task to satisfaction, ahead of the scheduled deadline.
Content writing of forty-one pages focused on the strengths of the company, its credentials as a reputed printing business based in Dubai, with five offices in the Middle East and North Africa, providing a broad spectrum of printing services.
Capabilities of the company
The website content provides information on Spectrum’s capabilities in providing
Detailed content on each page along with bulleted text and subheads emphasizes the main benefits of the service concerned.
Headlines and subheads along with images break up text into readable chunks.
Our content writer recommended the addition of a paragraph on every page that cross-sells Spectrum’s capabilities in large format printing for Trade Shows and Marketing. Our client approved and built on this suggestion, by requesting the addition of a paragraph on green printing on every page. This text draws the attention of the reader to other products and services offered by Spectrum, including eco-friendly FSC 100% recycled bright white paper, certified by the Forest Stewardship Council (FSC).
Focus on confidentiality and security
This aspect was the main focus on the home page but was later reinforced on every page, with the addition of two lines of content that emphasized quality, confidentiality, and value.
A call to action on every page invites readers to respond with an email or call.
Soon-to-be-launched services like web-to-print and news like cross-media services are presented in the content. Their benefits are accented in subheads.
Our client asked us to customize a template and write content for St. Petersburg Pediatrics, a well-established 32 year old group of pediatric clinics in Pinellas County, Florida. Regular communication between the client and Entheos enabled us to deliver quality content and template customization.
Quick snapshot of the company on the home page: The home page has a brief track record of the company, its Locations in Pinellas County, Timings, Special Events in which the company is involved and a ‘Kids Zone’, featuring links to children’s sites.
About us section features the credo of the company, describes the kind of people working there and what they work for. It also has a write-up about the Founder, Dr. Mariano Cibran.
Services include lab facilities, immunizations and screening tests, well child examinations.
The section on Meet our Staff presents staff bios with their pictures, giving the feel of a friendly clinic with experienced staff where both parents and children can be comfortable and sure of professional treatment.
Insurance accepted is spelt out in detail, also how to pay. The Insurance page lists out all the companies giving medical cover where the company is listed, and the Payment page allows online payment through Paypal.
The Forms page has links to all the forms needed by the patient and there is an FAQ page that answers common questions of parents.
Our client owns a woodworking business that creates custom cabinetry, kitchens, bathrooms and more for home owners and corporate clients, architects, builders and interior decorators.
Entheos did the template customization for this site and added the photo-gallery No 24 of Entheos, customized with the client’s photos in three categories: Kitchen, Bath and Beyond. We also did the content writing for the site and for the custom-designed brochure.
The home page focuses on the two target audiences - home owners and corporate clients, with questions that spotlight their key concerns. Links to the photo gallery invite potential customers to check out samples of the custom woodworking done by New York Woodwork for its clients.
From the testimonials the client had given us, our writer drew out important information regarding the company's track record: high quality work, affordable prices, quick turnaround time and delivery on or before schedule, understanding the customer’s requirements, providing personalised service, exceeding client expectations. These factors were highlighted in the content on the ‘About Us’ and ‘Services’ pages, where New York Woodwork was presented as “the professional partner” of its customers. More details about individual product lines were provided about custom woodworking for Kitchen, Bath and Beyond in the Services section, with links to the photo gallery.
In the Projects section, we added interest to the pictures with brief descriptions of custom woodworking projects, from the materials used to the finish and style. Extracts from relevant testimonials add authenticity and credibility in this section and in the Testimonials section, where they are linked to the complete testimonials.
New York Woodwork Flyer and Emailer
Our client gave us the task of customizing a template and writing content for a new daycare center.
The first thing that parents want to know about a daycare center is, "Who's behind it?"
Implied is the question, "Can I trust them with my children?"
To reinforce the credentials of the daycare center, the website presents information regarding
Our client was happy with our work and we are now working on content for another website for his pediatric practice.
Our client, Envirian Environmental Solutions provides cleaning and environmental solutions across the UK. From logo to custom design and custom content, Entheos provided a complete solution for the Envirian website, the face of its business to customers.
Content writing highlights
Understanding the cleaning business was the first step in writing the content. This involved extensive reading, research and understanding of the terminology of the industry and of environmental-friendly cleaning methods.
Web content for Envirian had to address many different target groups, from home owners owners to real estate agents, building contractors, commercial establishments and offices, housing associations, educational institutions and local authorities.
Our client entrusted us with the task of writing custom content for his fresh new company, SymphonyOne. The company puts home owners’ associations (HOAs) and businesses together on the internet for their mutual benefit. Entheos wrote content for Home, About and Services, and added content to the Careers page. We also edited all site content.
Content writing highlights
Hikmah Info Services is a .Net development company and a full-service software solutions provider. Hikmah provides offshore software development services and technology consulting for product and application development.
Entheos received minimal inputs for content and custom-developed all the website content for the Hikmah website from scratch. Study of competitive sites and research on the internet enabled us to provide this client with a well-rounded view of his business.
Altus Technologies is a global IT services and consulting company providing Information Technology Solutions and Services.
Our client provided the basic content inputs for the Altus website, but we at Entheos have developed on these for a better connect with target audiences (potential clients and employees.).
To begin with, our assignment was to write fresh content for four pages in the site, but grew to include editing, re-writing and SEO for all pages.
Would you like us to write website content for you? Contact Entheos and get started!