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Crafting your meta tags is the most important step in Search Engine submission. A meta tag is a special HTML tag that provides information about a Web page. It provides information such as who created the page, how often it is updated, what the page is about, and which keywords represent the page's content. Many search engines use this information when building their indices. The most important meta tags you need to focus on are the Title, Keywords and Description tags. So, lets get right into it!
Keywords are words that your customers would enter into a search engine to find your site. E.g. while searching for a web developer you would type 'web developers' , 'web designers' , 'web development companies' , 'web site development' as possible keyword searches.
4. Keep your keywords meta tag length between 200 and 500 characters.
Title - This is what appears
on the title bar when you open a web site. This is also the link
you see in the search results page of any search engine.
Description - This is the description of the site (1-2 lines) which appears along with the title in the search results page.
Title - Web site design and development, DHTML, Flash, Promotion
Description - Developing creative, innovative and cost-effective static and dynamic web sites. We believe in making your business succeed online by expanding your business to the Global Marketplace, find out what makes us so unique.
While preparing your web pages remember to also use your important keywords in your alt tags. Some search engines also index the alt tags. An alt tag is a name given to an image that is used in your site. You can see a sample of an alt tag by pointing your cursor entheosweb.com on this page. In a second you'll see a box appear below. That's the alt tag. Don't underestimate its importance.
The next (optional) step in search engine submission is to use free online tools to make sure that your site does not have any spelling mistakes, dead links, HTML and browser compatibility problems. These tools also test your site loading time and give your site an overall ranking. They are very useful and will take only a minute of your time. This will ensure that your site is ready to be submitted to the search engines. Read more
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